EVALUATION OF REPORT AND MODULE: INITIAL RESEARCH: Within my initial research of Victoria's Secret, I managed to find a large amount of positives and negatives with the brand that I did not know about prior to this module. I found a lot of faults with Victoria's Secret as a company which some I already knew of which is why I chose to do this company for the module in the first place, however some aspects of the brand that I read on a number of different websites and articles showed me that the brand is even more awful than I had already thought. I managed to get a full overview of the history of Victoria's Secret and how it came about and all started and I found it very interesting that it originally started in order for men to feel comfortable buying lingerie for their significant others. I was surprised to find that the brand is spiralling down hill as they have such a huge amount of the public buy from them, however many individuals are starting to move away from th
Fashion Management and Marketing One